Sunday, October 31, 2010

Practicum #5 -- Max

There is one week left in the regular season for both Wisconsin Soccer teams. The men's team has struggled through Big Ten play and will need a strong showing at the Big Ten tournament to advance in the postseason. The women's team, however, has an outside chance for a Big Ten regular season title as they sit solidly in second place in the conference. They play tomorrow at 7 PM at McClimon Soccer Complex -- come support the team! Make sure to stay in touch with @BadgerWSoccer on Twitter to see if the women's team advances to the NCAA Tournament!

Also, with this post, we will look at some other school's Twitter pages and their following. Schools use Twitter differently as I mentioned in my presentation last week. As I mentioned, UW has one of the largest followings on Facebook of any athletic department in the country; our Twitter pages are not as heavily followed but do have a solid following in comparison to other schools. Let's look quickly at our women's soccer page @BadgerWSoccer and compare it to one of the more successful soccer programs' pages, Stanford Women's Soccer (@StanfordWSoccer) http://twitter.com/stanfordwsoccer. They happen to be the #1 team in the country currently as well. First, notice we use the same wording in our handle. It is easy to search, looks professional, and matches the handles of our other Twitter pages. We have 717 followers; Stanford has 977. Additionally, we only follow 20 people, they follow a whopping 152. They follow other Stanford coaches, sports teams, but also generic soccer Twitters, such as Sports Illustrated Soccer. We on the other hand only follow Wisconsin soccer sites (Wisconsin soccer central for example) and Wisconsin sport pages. Finally, notice what it says under bio: both teams write something to the tune of "the official page of (insert school) women's soccer." This adds to the credibility of the page; when viewing, you can tell you are reading an official page as opposed to a Twitter page run by a superfan or something like that. Overall, Stanford tweets pretty much the same information we do; they've got live game updates, links to stories on their website, and general team updates. The biggest difference is in the number of people they follow (and that they lead us by about 200 followers, but I'd say its pretty close, especially for them having a great soccer program).

At the close of the soccer season, I will compare main athletic department Twitter pages, but for now it's all soccer all the time! Make sure to follow @BadgerMSoccer and @BadgerWSoccer -- lots of games coming up this week! On Wisconsin!

http://twitter.com/BadgerWSoccer
http://twitter.com/BadgerMSoccer

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